Over 47 years of signwriting craft on Sydney's Northern Beaches. Two generations, one commitment to quality.
Signage and Branding Studio was founded in 1977 by Terry O'Sullivan, a skilled artist who began his career in advertising on Sydney's Northern Beaches before discovering a passion for signwriting. After completing his apprenticeship in brushwork signage and screen printing, Terry launched Signage and Branding Studio from a small studio in Avalon.
What started as a one-man operation grew steadily over the decades, with Terry building a reputation for quality craftsmanship and genuine service that spread across the Northern Beaches and beyond.
In 2023, the business was passed to the next generation. Terry's daughter Cassie and her husband Glen — who had been working alongside Terry for over 20 years — took over ownership, committed to carrying on his legacy while introducing new technology and services to meet the demands of a modern market.
From a studio in Avalon to a state-of-the-art factory in Mona Vale — here's how we got here.
Terry O'Sullivan opens the doors in Avalon, specialising in brushwork signage and screen printing on Sydney's Northern Beaches.
The business grows steadily, building long-term relationships with local businesses, tradies, and organisations across the Northern Beaches.
Terry's son-in-law Glen joins, bringing a background in printing and sales. Over 20 years, he learns the full craft of the trade alongside Terry.
Glen introduces new machinery including CNC routers and laser cutters, expanding the range of services while preserving the traditional signwriting expertise.
Cassie and Glen take ownership, committed to carrying on Terry's legacy and building on one of Sydney's longest-running sign shops.
New logo, new website, and a fully renovated showroom and factory in Mona Vale. Signage and Branding Studio enters its next chapter.